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Is It Possible?
I’ve been seeing a lot of claims on Facebook lately where people are saying that they are making $10,000 or more per month as affiliate marketers.
One such claim was by a woman (who will be referred to as Kat in this report) who shared a post claiming that she had made $10,000 (£7,881 ATOW) in just 10 days.
Kat claims that she made just under $13,000 (£10,245 ATOW) for that month.
The question is… is there any truth to her claim?
Well, I believe that there is because of what she is selling and how she is selling it.
She is what is known as a High Ticket Affiliate Marketer. That means that she is selling products that pay her $1,000 or more per sale.
They regularly post long posts talking about how they make money or have made money. They usually end the posts by saying that if people want more information like a case study, they should leave a comment on the post.
All posts have an image of the person either as a head shot or of them doing something ‘interesting’. There are more ‘selfies’ on their profiles than a self-obsessed teenage Instagramer with a big ego.
They are building themselves up as a brand, turning themselves into a mini celebrity where people get to know, like, and trust them.
By intentionally getting in front of the camera more times than Nigel Farrage, they are being seen regularly and growing a following of interested people.
I asked our team member, Andi, to do a bit of digging into this method of making money. He requested Kat as a friend and as soon as they were connected, the messages started.
At first the messages from these people are the usual ‘Hi, thanks for connecting…’ style messages.
He went looking for Kat’s post and left a comment as instructed.
No sooner had he left the comment, Kat had replied and sent him a private message.
During the short conversation she checked again that he was interested to receive the case study so not to break any Facebook rules about spamming people with ‘cold’ and ‘unwanted’ messages and links.
Once he said yes that he wanted to know more, she sent a link to a Google Doc.
When he opened up the Google Doc, he was greeted with a short 6 page report.
Andi was left to read the report in his own time.
At the bottom of the report is a call to action saying that if he wanted to know more information and was interested in learning how to also make $10K in 10 days, he should message Kat back right away.
Instead, he decided to sit on it and see what would happen. A day or two later she reached out to him to ask him what he thought about the case study and did he want to know more.
She then forwarded another Google Doc. This was a pre-written proposal that has people’s names added to it before it is sent out.
This document is more like a traditional sales page.
It is 11 pages long, has a story of struggle that was overcome through affiliate marketing and outlines what the person can expect when they purchase the product including the amounts of money they could potentially make as a member of this program.
This program comes with a generous commission of $1,000 which means that whoever buys it can then promote it and make $1,000 for every sale.
Basically, this is the rebranded version of Network Marketing and Multi-level Marketing that was prominent around 2010. Think Six Figure Mentors and the Empower Network.
Instead of building up teams who pay a monthly subscription where you earn a commission each month from those who purchase and stay subscribed, these products are now stand alone products where all of the commission is added to the price of the product.
To be able to pay a $1,000 commission to those who sell it for them, they have added $1,000 on top of the price.
The price for this program is $3,000!
In the sales letter, they have value-stacked the product to around $13,000 meaning that you are getting $13,000 worth of help, training, and support for just $3,000… plus you can now earn 50% for every sale that you make using the methods they teach you.
With the commission base being 50% of any sales made, with a $3,000 price tag and a $1,000 commission, I am wondering if Kat has added an extra $1,000 on top.
It’s the same old same old, but dressed up in new clothing.
Instead of running their own paid advertising or doing a lot of organic marketing of their own… they are getting hundreds, possibly thousands, of other people to do it for them by simply adding $1,000 to the price of the training and then offering that as a commission on any sales made by those who sign up.
There are a lot of people who have made millions with traditional affiliate marketing, but they poured a lot of time, money, and energy into setting up campaigns where they spent say £10 on adverts to earn a £50 commission from a sale.
Traditional affiliate marketing can be a lot of hard work and telling people that is not going to sell many program placements… but offering them $1,000 commissions per sale is like selling a Lamborghini for the price of a second hand Fiat Doblo. Who in their right mind is going to turn that down?
Think about it… would an extra $1,000 (£788 ATOW) be a nice bonus to you each month?
You wouldn’t say no to an extra $2,000 (£1,576 ATOW) per month, would you?
One or two sales can replace a job wage… and you have four weeks to make those sales… which, with so many people unhappy at work and/or struggling with expensive living costs… telling them they can make a straight $1,000 for just one sale is incredibly attractive.
The success of this business is exactly that… people are told that they will be shown how to make large commissions from just a few sales.
It’s the promise of those large commissions which make it easier to land new customers.
At a price tag of $3,000, it will take just 3 sales to earn back your investment. That is not a large number; most people will optimistically believe that they can make just 3 sales.
If the commissions were $50 per sale, they would need to make 60 sales which is going to be a lot harder. Not because of the fact you have to convince 60 people instead of one, you are only promising them $50 commissions and a whole lot of work!
Who is going to say yes to that?
So, yes, I do believe that Kat has made $10,000 in 10 days because if she put the work in and contacted a lot of people, add into the mix the large commissions people can earn if they buy into the program, people will be interested in taking her up on her offer.
The business model is simple; it works on ‘organic’, ‘attractive’ and ‘engagement’ marketing.
You build a following of people who see you as a success. When people see you constantly ‘winning’ and earning big commissions, they want to know what you do, and want to learn more.
Facebook doesn’t like to send people out of the platform, and so High Ticket Affiliate Marketers do not add links to posts and send people to sales pages or reports elsewhere, they prefer to use Google Docs.
The reason for this is that it looks more ‘personal’ as if the marketer has ‘tailored’ it to suit you.
In Kat’s post and proposal, she said she was only looking for 3 people to work with that month. The reason for that is because that creates the idea of scarcity and a sense of urgency in the minds of those reading the proposal.
It makes them think ‘If there are only 3 spots available this month, I need to act fast and sign up now!’
The fact that she made $10,000 in 10 days would suggest that she actually landed 10 customers in that time. She said she earned $13,000 for that month which suggests that she actually had 13 customers that month… so much for only being able to work with 3 per month!
Another thing that Kat did while chatting to Andi, was to invite him into her private Facebook group focusing on affiliate marketing which becomes a hunting ground for new customers.
In this group, Kat goes live with video chats where she talks about affiliate marketing and other stuff such as the mindset for success, etc.
At the time of writing this, Kat has 779 people in that group. If 10% of that number bought into her program, she would have earned around $77,000 (£60,686 ATOW). She says that she made over six figures in 2023.
Kat is building an email list too. All the emails sent out are the same written content that is published to Facebook which is designed to get people to buy into the $3,000 program.
While researching this, Andi, had discussions with a few people and joined a few groups hosted by others doing the same High Ticket Affiliate Marketing and the one thing that really stood out is that as part of the proposal, they all offered to support you with weekly Zoom chats and constant contact.
They explained this as their commitment to help you succeed and it was offered at no extra cost. Truth is, to land several customers that pay you a nice $1,000 each, answering a few questions and doing a weekly online support chat is not actually too much to offer.
In the proposal it was used in the value stacking to help add more value to the product.
The weekly calls are ‘team’ calls (very reminiscent of the old NM and MLM programs) and used to create a network of support and accountability. Plus… it means you can hold just one call per week leaving you with plenty of spare time to go and enjoy spending your commissions.
Screenshot above is of another HTAM giving/having a coaching call taken from his Facebook story created to ‘attract’ people to buy the program through him.
The focus of this business model is ‘conversation’.
They use social media to ‘attract’ people organically where they work at starting ‘friendly’ conversations where they can then promote their program.
Recently I reported how people were making money offering 1 to1 and group online consultations and trainings using Zoom with people they have sourced from Facebook.
While researching this business model, Andi was contacted by another person who was offering 1 to 1 consultations for $100 and $500. Ideally he wanted people to join a program which would be a similar price to Kat’s and come with a large commission, after all, that is what he was working towards.
It seems that the skills and knowledge that they earn from this form of affiliate marketing is something that they can package and sell themselves in the form of consultations.
It probably won’t be long before Kat creates her own program and starts promoting that instead. It’s a natural progression, one which we have seen happen with a couple of the High Ticket Affiliate Marketers we have been watching recently.
So, it’s a good sound business model, the biggest problem I see with this is how comfortable you are with selling a product that is technically $1,000 overpriced.
Would you be happy selling an overpriced product to people who are desperate to change their lives, for a big commission?
I cannot comment on the success rate of these programs, but like their NM and MLM predecessors, money is earned by getting more people into those programs and the success rates of those NM and MLM programs were notoriously low.
Selling these programs to people knowing that most people fail to make much money with them, you could be adding to their misery… so the question is… would you be comfortable with that?
Bonus Video: $10K In 10 Days Facebook Walk Through
Watch as Andi (he is the shadowy chap in the bottom right corner who forgot to turn his light on!) walks and talks you through what some of these high ticket affiliate earners do to find clients and customers.
One of the ways I make thousands of pounds each month is by using email.
Email is another fantastic way to have a ‘conversation’ with peope without actually having to engage one on one with individuals.
With email, you can talk to hundreds… thousands… and tens of thousands of people at the same time.
If you would like to know more and learn what I do… check out the Email Secret by clicking the link below.
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