I read a post on social media which caused me to stop and think.
The post said something along the lines that with AI changing the way people were search the internet for information – both Google and Bing are incorporating AI search tools to bypass people trawling through websites – there may be a boom time ahead for those who sell information products.
Niche specific information websites may soon become a thing of the past with people being presented the information they request through AI search boxes.
Websites that are for specific businesses and individuals will still be around with people wanting to know more about or read new stuff from them.
But specific niche information is going to be pulled from the AI databases and the web and delivered in a box for people completely bypassing the need to go to websites.
However…
Humans are humans, and they want information that:
- Is not just straight facts.
- Comes with screenshots and images to show people what to do.
- Have real stories, experience and personality.
- Is laid out in an attractive manner and not just dumped in a ‘chat box’.
Asking an AI tool for something specific is fine, but most people in general like more than just a wall of text and facts.
Information products such as eBooks and digital courses will see an increase in sales as more and more people want to learn information from ‘real’ people and be shown what to do.
Information will always be bought and sold, even if it is available for free elsewhere.
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People do not always buy information products for the information alone, they buy them for many other reasons including for the expertise of the person providing the product.
AI might be able to tell you how to write an eBook, but I would much prefer to learn it from someone who is making a decent living publishing eBooks.
That way, I know that I am going to get the best workable information, and not something that has been compiled from a database.
The fact that the person is actually making money doing what they are teaching is a strong form of proof that it works.
Proof removes all doubt… and AI is not a person who is doing anything of what it delivers.
We will all marvel at the robot playing a guitar perfectly, it will be an incredible achievement of robotics and science (instigated by humans).
But would you want to spend £20 to go and sit in a bar and hear a robot play a guitar all night – putting the novelty of doing it once aside – when you can go and see personalities like Robbie Williams, Paloma Faith, and Ed Sheeran?
They interact with the crowds and share stories and jokes which makes the shows special. It’s not just about ‘hearing’ them sing. These people are not just singers, they are entertainers and performers.
AI will never be able to do that… at least, not for a very long time.
It is going to be an interesting few years ahead, that is for sure, but there could be a backlash against AI as we are currently seeing with actors going on strike, and authors and musicians threatening to sue AI companies if their work is in anyway recreated.
There are a growing number of singers and rappers who have stated that if their voice is replicated by AI and used in music that they didn’t personally work on, they will sue.
The comedian Sarah Silverman is one of several authors who has opened a first-class law suit against OpenAI and Meta for breach of copyright, accusing them of using her work as part of the ‘language training’ for the software.
Her book, ‘The Bedwetter’, was reported to have been copied by scraping illegal online ‘shadow libraries’ that contain the texts of thousands of books.
The backlash is happening because people genuinely fear that AI is replacing them and their work, and taking the things that make them unique, and recreating it without their permission.
Let’s not forget… people buy from people.
I don’t think that will ever stop.
People also love to learn, and they need to learn, and they love to read.
I don’t think that will ever stop either.
So, with all of the fears surrounding AI, it is quite possible that there is a boom time ahead for those who sell information products.
Is now the time to get started in what is already a very profitable industry, and one which seems is only going to become more profitable?
To learn how to create and publish your own eBook and make a passive income from it, click the link below:
The 30 Day To £30K Challenge
Kind regards.
John Harrison.
PS… You can create and publish your own eBook within 30 days and have a passive income asset online for many years. There is no number to how many eBooks you can publish.
Here’s that link again: