I’ve just seen a woman on Instagram ask her 40,000+ followers to go to her new website and subscribe to her newsletter.
In the video where she told her followers about her new website, she said that it was a new chapter in her life and a new way to support her family.
The reason why I am telling you this is that the woman is a retired teacher who has just turned 50 and is embracing the idea of building up an online business that can pay her a passive income.
The website is called Not Needing New, and her niche is about living with what you have and not having to keep buying new products.
Basically, it sounds like a website about saving money and living frugally by buying pre-loved items and repairing what you have.
I don’t know much about what she will share on her website because it is so new, but what I like is the fact that she is building an online business based on a specific topic.
She has already built up quite a decent number of followers on Instagram by simply sharing pictures and videos.
Other than paying someone to build the website for her (I shall come to that shortly), growing her business to this point has cost her nothing.
She has built up a large audience for free using Instagram and she is now transferring that audience over to her website and email list.
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It helped that she appeared in The Guardian, has been on a talk show on BBC Radio 4, and has also been a guest on Stacey Dooley’s popular podcast.
This would have put her in front of a lot of new people and helped to grow her following.
However… although she has appeared in the press and been on popular shows, she was only invited because of what she was sharing and publishing on Instagram beforehand.
Instagram has been instrumental for creating a lot of successful new careers and a whole lot more money from those new careers.
She says that it cost her £300 to have the website built, and that cost is for two years. She used the money that she was given to her for her 50th birthday by her father.
She sees it as an investment in herself, one which will get cheaper in two years time because the £300 spent includes the website build which is now complete.
£300 over two years comes to £2.88 a week, which is nothing compared to the £35 she used to spend each week on wine before she gave up alcohol.
£2.88 a week is such a small price… it works out at just under £0.42 per day!
She is going to make that money back in no time.
I foresee her making a lot of money from this website because her followers, who like and trust her, will want to buy from her.
I don’t know what products she will release but she could do paid-for challenges, publish eBooks and training courses.
She could also charge a subscription fee for an exclusive newsletter or charge one-off purchases for specific content similar to what we are doing HERE.
I’ve spoken about this a few times before; a newsletter is probably one of the easiest businesses to get started in. You can start today for free using one of several platforms.
Now, I am not saying that you will have hundreds of paying subscribers by the end of your first week, but the content and the delivery of the newsletter is incredibly simple to do and can take between one or a few days to do.
To discover how, click the link below:
The EASIEST Way To Start A PROFITABLE Newsletter!
Kind regards
John Harrison
PS… If you watch the video, you will see how easy it can be to create your own video newsletter and paid-for content.