Give People What They Want… And They Will Pay You.

Most mornings I have a quick scan through several websites and check out the latest articles online to see if there is anything that I can share in an article or even use in my own business.

Today I read about how one woman, Lucy Jeffrey, 27 from Stratford, East London, started to sell vegan, cruelty-free socks from her parent’s home back in 2018 as a side business and is believed to have made £750,000 in 2022.

I also read about another woman, Paula Pimlott, 35 from Cumbria, who works only 3 hours a day and earns £4,000 a month renting out her clothes using a specific clothing rental app called By Rotation.

Both examples perfectly show that opportunities to make money are abundant, and open to anyone no matter who you are.

Lucy was in her early twenties and working in a bank when she decided to sell her cruelty-free ethical socks as a way to make a second income.

She got rid of all of her belongings so that she had plenty of space to store her socks.

By 2020 she was making £20,000 per month and decided that she needed to leave her job and focus on the business full time.

Her socks are now sold in 450 retailers across the world and she employs three staff. She has since swapped her parent’s home for a warehouse.

There’s obviously a market for these kinds of socks – not that I was aware that the manufacturing of socks was cruel to animals in any way – and Lucy is doing well supplying what the market demands.

Paula used to work alongside her husband in their CGI imagery company before having a child.

After having their son, James, a lot of her time was taken up caring for him. Paula wanted to find a way to make some extra money that suited her new life.

When her and her husband went out for the first time after Paula had given birth, she wanted to wear something special for the occasion but didn’t want to spend £300 on something that she may only wear once, so she searched online for something she could ‘hire’ for the night.

Paula was amazed to find a huge community of people regularly renting out and hiring high-end clothes and bags.

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She started by listing a few dresses of her own for hire and was gob-smacked when people began hiring them from her.

She listed the rest of the items in her wardrobe and then began to buy more items of clothing to rent.

Paula likes fine clothing but she didn’t want to buy brand new from shops as that would be expensive and take longer to earn her money back so she purchased ‘new with tags’ items from eBay for a fraction of the store prices.

Most items cost £30 to hire but for some items she charges £100.

If Paula can purchase a high-end dress from eBay for £400, she will rent it out for £100 a time and earn her money back quite quickly.

Renting her clothes out to others means that she can buy good quality high-end items to enjoy herself… and then get her money back.

Basically she gets new clothes and bags for free!

It sounds a fantastic idea.

In previous articles I have mentioned people who hire out their campervans, tools, cars, and even driveways. Renting out your own property is a great way to earn back the cost of purchase and make a profit.

In the digital domain you can do something similar… you can rent out space on your website, rent out space in an email, and rent out your email list itself.

When you have a popular website with a lot of visitors and/or a large email list, you can charge a ‘rent’ to those who want to put their offers out in front of those people.

You own the people they need in order for them to make any money.

Buyers are the life blood of a business and to find buyers you need to put your offers in front of a large number of people, which is why people will give you money if you have a decent amount of people at your disposal.

Not only can you make money selling your own products and affiliate products to the people who visit your website and on your email list, people will also pay you to show their products which effectively means that you grow your email list and website for free.

How does that sound?

To discover how you can grow your own hugely profitable email list for free, click the link below:

The Email Secret

Kind Regards

John Harrison

PS… The great thing about running an email business is that it can be done from the comfort of your own home wherever in the world that will be.

This is a method of making money that you can take with you.

Here’s that link again:

The Email Secret