If You Want More Lolly, Don’t Become A Nolly

There is a new drama on ITV starring Helena Bonham Carter called Nolly which tells the story of Noele Gordon, the main star of the popular British soap opera, Crossroads, which ran from 1964 to 1988.

The story follows her career just before, and after she was fired from Crossroads.

The show focused heavily on the fact that she had no idea as to why she was fired and how angry and upset the viewing public were that the most-loved and popular star of the show was unceremoniously ‘dumped’ by the television company.

Nolly, as Noele was affectionately known, later found out the reason she was fired… it was by accident.

Back in the 60s and 70s, the men in charge of television companies liked to be updated on how things were going, but they rarely made executive decisions.

They preferred to go to lunch, have business meetings where they smoked fat cigars and drank ‘stiff’ drinks while those working for them did what they did.

In those days the actors did their acting, the producers produced the show and would then have regular meetings with management where they would update them on how things were going including the odd moan and groan about the actors who behaved like divas and were hard to work with… and that was that.

Nothing more would happen.

It happened every week (or month) like clockwork.

“How’s it going?”

“It’s good, the ratings are brilliant, and Nolly is still a pain in the rear insisting on changing the scripts every damn time.”

“Really? That’s nice!”

It was just something that happened.

However… one day the management at the top changed and the new guy was a little more ‘hands on’ with the decision making.

After being told regularly that Nolly was being a pain, despite her being loved by the British public and the reason most of them tuned in, he decided it was time for her to go and sacked her.

Unfortunately the producer who did all of the moaning and complaining couldn’t change anything as it came ‘from the top’.

‘It was how it worked’ apparently.

The unfortunate truth is that the producer didn’t want Nolly sacked, he just moaned because she was a bit of a pain and it was just the type of thing to say when delivering his updates to the people at the top who really didn’t care.

The management were going through the motions as much as the producer. It was a meeting where people talked for a few minutes, then went their separate ways.

The reason I am sharing this with you is that you should be aware of the fact that what you say (and do) regularly has consequences, and those consequences are not always good.

When you fall into the habit of saying things that are negative in anyway, you run the risk of creating consequences that you don’t want, just as the producer found out when he accidentally got Noele Gordon sacked.

It’s obvious, I know…. but…

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Everyone has an idea of causality and that when you say and do something, it will create a specific response and reaction, but very few people try to be mindful of it daily and prevent problems arising by avoiding saying and doing the wrong things.

Far too many dramas in people’s lives happen because they say and do things without thinking about the consequences first. Most dramas could be prevented by a little upfront thinking

Say what only needs to be said at a time it needs saying, do only what needs doing at a time it needs doing.

If saying or doing something is not going to be beneficial to you at that time, don’t do it.

It also pays to be aware of who you are talking to as well.

Saying something to one person can be received differently than if you said it to another. If you are not sure how they will react, don’t say anything that isn’t necessary.

Effective communication helps prevent big problems from happening. Knowing what not to say is as important as knowing what to say and when to say it.

Effective communication is vital when it comes to making money. Knowing what makes people ‘tick’ and how to say the right things to them at the right time in the right order can put a lot of money in your bank.

Whether people like to admit it or not, they are easily manipulated through the use of words.

As with the example with Nolly, the producer telling the man in charge that she was difficult and a pain motivated him to take action… even though it wasn’t the right action because the show was nothing without her.

Being able to effectively communicate with customers with the written word is one of the best paid skills to have; it is also one of the easiest jobs to do.

A simple sales letter can take an hour or two to write yet it can earn you £1,200 or more.

It isn’t skill that separates the highest paid copywriters from the lowest paid… it is the clients they work for.

Find the right client and you will be paid more and work less.

To discover how you can earn thousands of pounds writing simple sales letters and emails, go to:

One Letter From Retirement

Kind regards

John Harrison

PS… Copywriting is nothing more than the successful communication of an idea or product to other people. You just need to know what words to use, where and when to use them, plus what not to say and why.

In One Letter From Retirement, I show you exactly how to successfully and effectively communicate your ideas and products.

Here’s that link again:

One Letter From Retirement