I’ve spoken many times about writing because it is a great way to make money. It is an easy way to make money compared to many other methods.
I’ve focused a lot on writing for yourself selling eBooks and articles or writing for clients, but I haven’t spoken much about creating products to sell with full resale licenses.
I have talked about PLR (private label rights) in the past where you sell a package of articles, slides and videos that other people can use or sell as their own, this is similar.
As part of the purchase price, buyers are given specific rights allowing them to modify the products and to sell them as their own.
For that, you can charge a lot more than if you were selling it as your own product to people.
Products that you sell with licenses need to be of the best quality possible, but that doesn’t mean that they need to be perfect because buyers need to modify the content and layout so that it appears that it is theirs.
Selling the license to a product means that you sell to less people for more money.
So for example, let’s say that you write an eBook focusing on how to make money as an affiliate marketer using only social media.
As an eBook, you could sell it for anything up to £97… possibly more if the information can actually make the reader a lot of money in a relatively short period of time without much hard work.
But to sell the license to the eBook which allows other people to make it their own and then sell it for anything up to £97, you could charge £497 or more.
You would need to sell five copies of the eBook at £97 to make £485 if you sold it as an eBook alone. If you sold it at a lower price, you would need to sell more.
Selling the resale license as part of the product means that you can sell one copy of the eBook and make the same amount of money as selling five or more copies of the eBook alone.
This time, the buyers are not buying it to learn how to make money as an affiliate marketer using social media; they are buying the eBook to sell and to make a profit.
Once they have made the necessary changes and added it to their website, they can sell that book for many years. They should make a lot of money back from their purchase.
If a buyer has a popular website and a large email list, selling the eBook shouldn’t be a problem. They could earn back their cost within a day or two.
Over the course of the year, they should earn back several thousand pounds.
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If you create an eBook and then sell it for £497 with full resale rights, you only need to sell 20 copies to make £9,900.
21 copies would put you over the £10,000 mark.
That’s not bad is it for what could be a week’s work?
Give yourself 30 days and you should easily have the whole product, sales page and download page set up ready to make sales.
To sell an eBook with its full resale rights license you need to supply it in an editable format such as MS Word.
Normally, an eBook would be sold as a PDF or some other format which is easily opened on tablets, phones, computers and Kindles but this is not for reading.
Part of the license agreement must be that the buyer changes it so that it appears to be a different product from the original as you don’t want loads of people all selling it with the same name and title.
As you wrote it, you want to be able to sell it yourself under your name and you want to protect your other buyers who bought the same license.
To make your offer more attractive to potential buyers, you can also sell the sales letter to go with it so that when a person buys the product, they also have a sales letter which they can change and add to their website.
Giving them the product and sales letter in editable formats means that they can have a product ready to put up for sale on their website within a couple of hours of buying.
That is incredibly appealing to a buyer.
Imagine that a buyer has an email list of 5,000 names and after purchasing the product they spend a few hours modifying the eBook and the sales letter, they add it to their website and then send an email directing people to the sales page where they can but the eBook at £97.
They only need six sales at £97 to make their money back along with a small profit.
If just 1% of the people on that email list bought the eBook, the person who licensed it from you would make £4,850.
Had they sold that product as an affiliate or joint venture partner, they would have made 50% of the sale price which would have paid them only £2,425.
Because they bought the license for the product, they have made more money.
Now you see why people are willing to pay more to license products from other people?
Instead of creating a load of eBooks to sell yourself, maybe you should consider creating eBooks to sell with full resale rights license because you can create less, sell less and earn more.
If you want to learn how to create your own products, write the sales pages and set them live online so that people can buy them on autopilot without you needing to do anything else, click the link below:
www.The30DayTo30KChallenge.com
Kind Regards
John Harrison
PS… Points to consider:
- There is no limit to how many licenses you can sell.
- eBooks can be as little as a 10 pages long.
- You can set whatever price you think is fair for the products you are selling… remember, people are buying to sell and make a profit not to read and learn.
- Products can take only a few days to make, a whole fully automated system can be created within 30 days.
- Product creation can be outsourced.
Here’s that link again: